Port Coquitlam Awarded Funding for Physical Literacy Strategy

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After the committed efforts of many we are excited to announce that Port Coquitlam has been selected as one of the nine B.C. communities to take part in the province-wide Physical Literacy for Communities–British Columbia initiative. The objective of the strategy is to educate and activate local decision makers, build capacity by training leaders, and create the environment to develop physical literacy in multiple settings and sectors resulting in a positive impact on community health and well-being.

Physical Literacy is defined as the motivation, confidence, physical competence, knowledge and understanding to value and take responsibility for engagement in physical activities for life. Learn more about physical literacy through the International Physical Literacy Association.

The initiative, which is supported by the Active People, Active Places, BC Physical Activity Strategy and delivered by the Sport for Life Society, provides targeted funding of up to $50,000 in services and support over a two-year term, along with mentorship and support toward the collaborative design and development of the program. The key phases of the initiative are Educate, Train, and Mentor. POCO Active will lead this project with the support of several community partners from across the sport, recreation, health, education, government, and media sectors.

“The leadership team in Port Coquitlam submitted an excellent proposal with a clear vision for building physical literacy in their community,” said Elisa Maruzzo, Sport for Life Manager of Engagement. “It was clear this team—which is made up of delegates from Fraser Health, School District 43, PoCo Sport Alliance, and the City—is committed to being leaders in this area of social change. They are energized, focused, and ready to deliver some amazing programs and services for community members.”

“The City of Port Coquitlam is excited to be a key partner in PoCo Active,” said Lori Bowie, Director of Recreation for the City of Port Coquitlam. “Being physically literate means that at any age you can develop the fundamental movement skills and confidence needed to be active for life! With the new Recreation Complex construction well underway the timing couldn’t be better to bring together a team of local representatives from recreation, health, sport and education to promote physical activity, sport and active living in our community.”

“Results from the My Health My Community survey showed that less than 50 per cent of the adult population in Port Coquitlam was getting the recommended 150 minutes of physical activity weekly. This initiative will help people get active for their health,” said Dr. Ingrid Tyler, Fraser Health Medical Health Officer.

Physical Literacy for Communities

Physical Literacy for Communities is a Sport for Life project. The goal is to unite the five key community sectors of recreation, education, health, sport, and media to improve the quality of physical, cultural, intellectual, social, and mental health in Canada. The goal of this messaging is to create a welcoming environment for any and all new collaborators. Health and physical activity is for everyone.

About PoCo Active

PoCo Active works in collaboration with the national leading Sport For Life society and the City of Port Coquitlam to provide intiatives that build higher degrees of health and physical literacy in our community members.  We are a network of key stakeholders coordinating across multiple sectors; this includes Sport, Recreation, Health, and School District.

Strengthening our culture of active living

PoCo Active

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